2022 AMI Online Salon

Rural Eye Care Telemedicine

Project Detail

  • Entrant Name:   Gyyoung Oh
  • Client:  Visilant
  • Copyright:  Gyyoung Oh, 2022
  • Medium/software used:  Adobe AfterEffects, Adobe Illustrator
  • Final presentation format:  Animation
  • Primary Audience:  Hospitals, investors

Project Description

In India, a large portion of the population are unable to access eye care for multiple reasons. There is a shortage of health providers, transportation is difficult to find, and patients cannot obtain referrals and treatment in- time. Many of these health issues are preventable with proper health care. This animation shows a solution that can help solve these issues and visualizes its chronological steps along the way. It is intended for hospitals and investors in order to inform them about the benefits that Visilant can provide with its device and methods of communication. Visilant’s benefits are shown by initially describing the health care issue that India faces and presenting what can be improved by Visilant’s system of eye care. Due to the possible lack of internet accessibility in some locations in India, the animation can be shown without an online connection when presenting to health volunteers in rural areas rather than having to access a website. It supplements the team’s presentation to hospital staff and investors by introducing the issue, visually describing their device, and how it can increase outreach to rural communities along with consistent communication between hospitals and patients. A cartoon style was used to simplify the issue and a high contrast color scheme along with Indian characters were used to accurately represent Visilant’s audience. The patients were displayed as mostly female and an older age to also represent the statistics of patients.