2022 AMI Online Salon

Neurotransmission and the Endocannabinoid System

Project Detail

  • Entrant Name:  Trisha Haszel Kreibich
  • Client: Greenwich Biosciences, Inc.
  • Copyright: Greenwich Biosciences, Inc., 2021
  • Medium/software used: 3dsMax, After Effects
  • Final presentation format: Website and tablet
  • Primary Audience: Health care professionals (Neurologists)

Project Description

The potential of cannabinoids as therapeutics for a variety of neurological disorders is only beginning to be explored. To better understand why and how these compounds are being investigated, Greenwich Biosciences produced a series of communications educating health care professionals about cannabinoids (including endocannabinoids) and the science of retrograde signaling. Our goal was to develop an engaging, clear and accurate representation of retrograde signaling by endocannabinoids in modulating excess neurotransmission.