2019 AMI Online Salon

Project Details

  • Entrant Name: Avesta Rastan

  • Membership Type: Student Submission

  • Other Contributors:                         

  • Address: Toronto, Canada

  • Client: Faculty Advisor: Marc Dryer

  • Medium/software used: Maya, Photoshop, After Effects, Illustrator

  • Final presentation format: Print, Journal Cover

  • Primary Audience: Educated lay audience

Project Description

The trillions of bacteria in our gut, known as the microbiome, has become a popular topic of discussion in the scientific community. Research by Hoffman and Lumpkin (2018) reveals how the vagus nerve acts as a pathway for communication between the gut and brain, allowing microbiota to influence behavior and emotion. This mock Nature cover is intended to draw the attention of an educated lay audience and lead them to read the associated article. Visual metaphor is used to highlight novel research and intrigue the audience. The illustration plays with the concept of a “neural circuit,” visualizing the nervous system and microbiome-gut-brain axis as a network of circuits, with the human body as the circuit board. An electrical signal shows the transfer of information from the gut to the brain. The brain is represented as a meter to show a changing state. Use of color and light is used to draw the audience’s eye, and negative space is used to enhance the layout and draw attention to text.