2019 AMI Online Salon

About Your Transsphenoidal Surgery

Project Detail

  • Company/Institution: Med Bridge Inc.

  • Entrant Name: TziporahThompson

  • Membership Type: Professional Submission

  • Other Contributors:                         

  • Address: Seattle,WA

  • Client: Memorial Sloan Kettering Cancer Center

  • Medium/software used: Adobe Illustrator, Adobe After Effects

  • Final presentation format: Video

  • Primary Audience: Cancer patients

Project Description

This animation was developed for Brain Cancer Awareness month, May 2019. It walks through the considerations of a transsphenoidal surgery, and focuses on aspects important to a potential patient. This information is also important for family members of the patient, and thus applicable to a wide audience. Simplified language, style, and color palette were used to promote engagement and understanding. Certain aspects of the anatomy were simplified to promote clarity.